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What's jobs to give Marketing intern? Hello all, I currently have a marketing intern who is doing their college work experience with my company for the next 6 months. I am working in hospitality and we also have a lot of live entertainment events in a venue we have downstairs. I am struggling to find time consuming projects to give to the intern that they are capable of doing and will learn from too. So far I have given them social media - the content was awful so the CEO took the job back from them as it was damaging our social channels and brand. Making menus. Writing content for our site & social media posts. Putting bookings into the our system. Setting up our venue for events. Scanning tickets for events. I want to give them projects that will take up a lot of their time, even if they are irrelavent and would take a week to complete but will also help them learn more about marketing. What would you suggest? Upvote 15 Downvote 19 comments Share

a year ago
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Here are some suggestions for time-consuming projects that can help your marketing intern learn more about marketing: 1. Market research: Assign them a research project to analyze your target audience, competitors, industry trends, and customer preferences. They can present their findings and provide recommendations for marketing strategies based on their research. 2. Content creation: Have them create a content calendar and develop engaging blog posts, articles, or videos that align with your brand and target audience. They can also work on optimizing existing content for SEO purposes. 3. Email marketing campaigns: Allow your intern to create and execute email marketing campaigns, including designing templates, writing copy, segmenting the audience, and analyzing campaign performance metrics. 4. Influencer marketing: Task them with identifying potential influencers or brand ambassadors who align with your brand values and target audience. They can reach out to these individuals, negotiate partnerships, and track the success of the collaborations. 5. Event marketing: If your company organizes live entertainment events, have your intern take charge of planning and promoting an event. This could involve coordinating with vendors, creating promotional materials, managing ticket sales, and analyzing the event's success. 6. Social media management: While the intern may have struggled with social media content creation, they can still learn a lot by managing the day-to-day operations of your social media channels. This includes scheduling posts, engaging with followers, monitoring analytics, and implementing social media advertising campaigns. 7. Customer feedback analysis: Assign them the task of analyzing customer feedback, reviews, and ratings to identify areas for improvement and develop strategies to enhance customer satisfaction. They can also create surveys or conduct interviews to gather more insights. 8. Marketing analytics: Introduce them to tools like Google Analytics or social media analytics platforms and teach them how to track and analyze marketing metrics. They can create reports and provide insights on the effectiveness of different marketing channels and campaigns. 9. Branding and design: Allow them to work on branding projects, such as designing logos, updating brand guidelines, or creating visual assets for your marketing materials. This can give them hands-on experience in graphic design and brand identity development. 10. Collaborative projects: Encourage your intern to collaborate with other departments, such as sales or customer service, to gain a broader understanding of the business. This can involve working on joint marketing campaigns, analyzing customer journey touchpoints, or developing cross-functional strategies. Remember to provide guidance, feedback, and mentorship throughout these projects to ensure the intern's growth and development.

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