TCL 98" CLASS XL COLLECTION 4K UHD QLED DOLBY VISION HDR SMART GOOGLE TV – 98R754

TCL's XL Collection QLED TV combines stunning 4K HDR and a wall-devouring 98” display in a bold, brushed metal design for a superior TV experience. Quantum Dot technology and the HDR Pro Pack with Dolby Vision combine for greater brightness and contrast, as well as a full palette of rich colors. TCL’s Contrast Control ZonesTM technology optimizes the image across individual zones to yield striking contrast between light and dark areas. AiPQ EngineTM technology uses machine-learning algorithms to intelligently enhance color, contrast, and clarity, as you watch for an unrivaled 4K HDR experience. Gain a competitive edge with Variable Refresh Rate and Auto Game Mode, which combine to optimize big-screen gaming performance.

• Superior 4K Ultra HD: Picture clarity combined with the contrast, color, and detail of Dolby Vision HDR (High Dynamic Range) for the most lifelike picture.
• QLED: Quantum dot technology delivers more than a billion colors with greater accuracy, better brightness, and wider color volume, matching the format used by most cinema screens and Hollywood content creators. This provides exceptionally vivid and lifelike picture performance.
• Contrast Control Zones: Contrast is optimized across up to 360 localized zones for striking distinction between bright and dark areas of the image for maximum detail, depth, and dimension.
• Hands-free voice control: Easy home control and entertainment, without lifting a finger. Turn on the big game. Dim the lights. See who’s at the front door. All without having to ask, “where’s the remote control?” That’s the magic of hands-free voice control. Just say “Hey Google” to get started.
• What you want to watch, all in one place: Choose from 700,000+ movies and shows from across your favorite apps, intelligently organized just for you. Tune into live shows, curate watchlists, and get recommendations based on what you have watched and what interests you. Finding what to watch has never been easier on a TCL with Google TV.
• HDR Pro Pack with Dolby Vision: Enjoy a truly cinematic experience at home with striking brightness, incredible contrast, and amazingly lifelike color with support for Dolby Vision, HDR10, HDR10+ and HLG.
• Thousands of streaming apps: Enjoy thousands of movies and shows available to stream including sports.
• Chromecast built-in: Easily stream movies, shows, photos, and more from your Android or iOS device to your TCL with Google TV. 
• Easy Voice Control works Alexa: Find movie titles, adjust volume, view smart cameras, or control other HomeKit or Alexa-enabled smart home devices, using just your voice. 
• Share it with Apple AirPlay: Effortlessly share videos, photos, music, and more from your Apple devices to your TV. 
• AiPQ Engine technology: AiPQ Engine uses machine-learning to intelligently enhance color, contrast, and clarity, as you watch for an unrivaled 4K HDR experience with three core picture quality algorithms—Smart HDR for vibrant color, Smart 4K Upscaling for sharp clarity, and Smart Contrast for dramatic depth.
• Variable Refresh Rate (VRR): Dynamic refresh rate adjusts to your content to produce smoother, seamless gameplay as video game creators intended. 
• Auto Game Mode: Ready. Set. Game! When a compatible game console is detected, game mode will be engaged automatically for the smoothest action, lowest latency and the best picture settings for gaming.
• FullView: Enjoy a clean, contemporary edge-to-edge glass design that blends seamlessly into your viewing experience.